As one of the fastest-growing trade shows of its line in China, WBE  has captured the government’s close attention.


Purpose of the WBE:
To build a first-class development platform for battery technology exchange and industrial integration, and strive to promote the development of battery technology and industry integration in China.
Development Goal:
To build the national first-class and internationally renowned B-end exhibition plat form for battery industry
Development Concept:
Led by customers’s needs, based on industry development, practically and pragmatically focuses on the quality of the exhibition instead of the scale of it, to satisfy the exhibitors, and to benefit the audience. One step at a time, a little progress a year, well-grounded, move forward with the industry development, and grow together with customers.

2021 World Battery Industry Expo (WBE 2021), which recently upgraded from the former Asia Battery Sourcing Fair (GBF ASIA), is co-hosted by Guangdong Battery Industry Association, Tianjin Battery Industry Association, Dongguan Lithium Battery Industry Association, Guangdong Enterprises Association for Foreign Economic Cooperation, GD-HK-Macao Economic & Cooperation Exchange Association, and Guangdong Grandeur International Exhibition Group. Taking place every August at China Import & Export Fair Complex of Guangzhou.

Preview of WBE 2021
WBE 2021 is expected to cover 40,000 m2 with an estimated 600+ Exhibitors. Up to now, over 380 world-renowned companies have confirmed their booth for 2020, partial leading brands, like CATL, BAK, Chilwee, BYD, Highstar, Great Power, Lishen, Sunwoda, Sinowatt, Cham Battery, Hange, Roofer, Joysun, BenQ, BTR, Fang'en, ETP, Superstar, Foryou, Decent, Tinci, Zhongtian Hongli, XCJ, SVOLT, Superior Graphite, Hesse Asia Ltd, etc.

What’s more, 2021 World Battery Industry Summit will be an other highlight, starred by 20+ worldwide experts, talking about market entry strategies for different markets!

Review of WBE 2020
Hosting 450+ exhibitors and occupying 25,000 sq.m exhibition area, WBE 2020 registered more than 25,000 visits in 3 days, well deserved the name of China’s Biggest Battery Trade Show in 2020, attracting quality buyers from more than 30 countries and regions, including USA, Germany, Japan, Korea, Canada, India, Indonesia, Malaysia, Thailand, France and etc.

Venue

China Import and Export Fair Complex (Canton Fair Complex)
Prior to exhibition left --:--:--

Among exhibitors

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Why Is It Important to Attend Trade Shows After the COVID-19 Pandemic?

Companies worldwide are under great pressure as the COVID-19 outbreak is affecting all trades. To be one of the first to seize market opportunities as soon as this global outbreak ends, most companies have moved on with their new product promotion for the second half of 2020.
 
Trade shows, as one of the most effective marketing tools to help companies rebound after the outbreak, have been the hottest promotional choice in many industries. It’s reported that as China is gaining better and better control over the epidemic, many top exhibitions in China are receiving a surging amount of new exhibitor sign-ups, as well as requests to expand booth area from existing exhibitors. 
 
So why are trade shows so important for companies in coping with the impacts of the COVID-19 epidemic? Here are the answers.
 
First, to maintain existing customers and develop new ones.
Data show that the number of clients you could meet at a trade show is 3 times more than you would have met in 3 months in a traditional way. What’s more, 88% booth visitors during a show are new leads for the exhibitor, including many decision makers, and at least 49% visitors have serious interest in purchasing.
  
Second, to secure orders at the lowest cost.
Trade shows are surely the most cost-effective and time-efficient way for companies to secure orders. Data show that the fee of exhibiting is only 10% to 30% of the costs of visiting all the customers you would meet at the show one by one. Besides, orders placed in the shows require less personal follow-ups.
   
 
Third, to enhance brand awareness by widespread publicity.
Trade shows can bring you publicity outside the show floor by utilizing the great publicity abilities of trade associations, magazines, websites, social media, as well as one-on-one phone calls, e-mail blasts, text messages and etc., to help exhibitors promote their brands and products worldwide both before and after the show.
 
Fourth, to learn the latest on your target market.
Rather than researching online at home, a trade show held in your target market is a much easier and faster way to get the market information you need, by talking face-to-face with local clients, networking with your peers and attending concurrent forums with a score of industry experts.
 
WBE Exhibitors’ Enthusiasm Grow High as COVID-19 Is Controlled in China
As COVID-19 is brought under control in China, exhibitors are also showing higher enthusiasm in the World Battery Industry Expo (WBE 2020). 
 
Data from the National Health Commission show that for the past 6 days, daily new infections in Wuhan were well controlled at single-digit (5 on 12th, 4 on 13th and 14th and 1 on 16th and 17th), and except for Wuhan and foreign travelers, no new cases were reported in Mainland China.  
 
By the way, a great thanks to everyone concerned about us these days and wish all of you can protect yourself from the virus as it has gone global. Hope that China’s experiences in controlling the epidemic could provide vital lessons for the global response.
24 March, 16:36