The Southeast Asia Vending Machine & New Retail Industry Expo and the Southeast Asia Retail Technology &  Supermarket Equipment Expo are hosted by Guangdong Chamber of Commerce of Importers & Exporters and Guangdong Huachuang Digital Intelligence Exhibition Co., Ltd., with an exhibition scale of 10,000 square meters. With the theme of "gathering potential and empowering industries to develop and share the Southeast Asian market together", and the core of display and transaction, it displays self-service vending machines and new retail products from the perspective of new retail industry, so as to build a trading platform for new retail related products and projects in Southeast Asia, stimulate and promote the innovative development of international new retail markets and industries. In 2024, it will be held in (ASEAN)Vietnam, Indonesia and Malaysia.